1) This is the first time I totally agree 100% with Greg_L, and I'm referring to the first post of his on this thread. That the content of the words are the least important part of a song, usually.
2) the OP did ask for people's personal opinions. Therefore, the people attacking Greg_L's remarks "as though he were opinionated", well, yes, he was giving his opinion, especially in light of the OP's asking for people's opinions.
Greg_L, and myself included, probably think of ourselves as more knowledgeable about this OP's subject because we more than likely see ourselves as older, having come out of the era where musicianship was far more important to the success of getting played on the radio prior to 1985, therefore all things were just more intensely competitive and striving to be better than others, in all areas of the music-making business.
But that's not all, the late 1960's and 1970's, in particular, produced a type of music with an impact that knocked us out, and we were screaming for more.
And especially songs in the 70's, great masterpiece musical scores known as LP ("Long Play" because the DJ's, would play the whole side of a record with little or no commercial interruptions) records were made in which whatever the hell the band was singing about, almost made no impression upon us listeners because we were so into the SONG - Rhythm, Melody, Drumming, Singing.
We would make up words (if we did not know them) to sing along with singers all the time, just because we loved the "sound". All my friends, who came out of the 70's, say the same thing. All of us. We did not care what the song was about.
As Greg stated early on, that singing is not the same thing as lyrics. Singing is the expression, musical inflection, technique, etc., of using one's voice like an instrument, or to express an attitude that emotionally connects with the listener.
I'm sure Greg would agree, that we are more than happy if the words are cool, but that was not the critical thing for us.
Examples of great music with little meaning to the words:
Yes - Roundabout (in fact, almost any old YES song had no meaning. Just ask Jon Anderson, the lyric writer and singer.)
Nektar - Remember the Future (strange, if not interesting words. Fantastic music!)
REO Speedwagon - Ride In The Storm Out (Not too many people cared what they were singing about.)
Songs in which the lyrics are critical and probably would not have succeeded on music alone:
Don McLean - American Pie (music is fantastic, but doubtful that it would have succeeded without the poetry of Don.)
- Starry Starry Night (same thing)
RUSH - 2112 (Probably would have succeeded regardless of the awesome story told. They might have been able to sing about anything, and the Epic song would have still been a masterpiece.
Lastly,
Taking the orginal question out of context does not help.
Do lyrics matter?
We can always point to a song (an isolated example) in which the question can be answered definitely one way or the other, but that is not the question.
The question is, are lyrics important to you?