Best way to promote your site on the web?

  • Thread starter Thread starter dantell
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dantell

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My band sells CDs and t shirts at our gigs and we do okay. How are all these unknown bands getting all the traffic to their website? Best way to sell CD's on your website? My traffic count is shit. The internet seems almost too crowded. Any advice would do.
Thanks
Dantell
www.balloonhed.com
 
You need to get yourself linked to as many search engines as you can find.


bd
 
one important thing is to update your site regularly. stop updating and it, and you're gone. nobody will care to look at it again if they come once or twice and there's nothing new.
downloadable music is something you should definitely consider.
put better quality mp3s on your site, so people will rather get them directly from your url.
 
one way to get more traffic

I'm building my web site and I have a "free song of the month" download, but I need to rechannel it so they'll get the song, but only if they sign up for my once a month e-zine.
Also, get a list from thebuzzfactor.com of online pr hot list to get reviws. That may pump more folks into your site. Also look for other band and record labels with your genra of music, go to those sites and also their links and spread the word.
But really, you need the book "How to Promote Your Music Successfully on the Internet" at www.musicbizacademy.com
It will teach you how to set up your meta tags and position web site better. It's like $25 or $30, but well worth the money.
Take action solder!
 
i believe making people fill out forms or sign for an e-zine or anything like that might drive people away from the download. not all people, of course, but some that may be only mildly interested in your music may be turned off. we live in a very hectic world, and if your site takes a while to load or if there's anything that makes the surfer feel he/she's wasting precious time, they'll go away. i might be wrong, but that's how i see it.
of course having an e-zine is cool, and might attract some more interest. gee, i can't make up my mind.:)

one thing worth trying is networking with like-minded bands and e-zines for links and for reviews of your music and stuff like that.

weatherbill,
do you think metatagging works for any genre?
 
metatagging

It seems to have increased my traffic about 8-10 more hits a day average. I guess it takes a while for the search engines to find your site. Ithink I'm going to order that music biz academy book, it sounds good. I'm looking to increase my Album sales on the internet. I haven't sold a bunch on the internet yet.
 
but what kind of an audience does it bring to your site?
i'm asking because my work is not mainstream stuff, and i don't think i'd gain by attracting just every kind of surfer to the site. or maybe i would.
 
fee to be on search engines?

Good thread! I'm in the process of building a web site, and I was wondering if those of you who already have them can answer my question as to whether you have to pay a fee to be listed. I may be wrong, but a casual search of sites seemed to indicate this. I really hope that's not the case.
 
Cost on search engine & Audience

My experience is that if they happened to stumble across your site on a search engine through a general search, it's kind of a toss up to whether they like your music or not. It is hard to track. It seems that only about 50% of the people that hit my site actually head to the music section and maybe download an mp3. Now only about 1% email you with a comment or two. I don't know the ratio of selling CD's yet, but I will soon.
I wouldn't pay a fee for a search engine for placement on a music site. Now if I was selling Guitar Parts and Catalogs I might. But there is so many more ways to promote yourself on the web as I have recently found out.
Google.....The biggest search engine in the world IS FREE!!
Yahoo(2nd biggest) has a free registration, but tries to sell you some $299 piece of dogshit that doesn't guarantee shit you any placement. So I say register to all that are free. Screw the ones that charge anything.
 
Re: Cost on search engine & Audience

dantell said:
My experience is that if they happened to stumble across your site on a search engine through a general search, it's kind of a toss up to whether they like your music or not. It is hard to track. It seems that only about 50% of the people that hit my site actually head to the music section and maybe download an mp3. Now only about 1% email you with a comment or two. I don't know the ratio of selling CD's yet, but I will soon.

please keep us updated on that. i'd definitely like to know.
 
Consider adding a guestbook to your site, if you don't have one already. This does a couple of things than can help a little: first, allows you to showcase favorable comments about your music; (2) the content is dynamic and gives folks a little something to peruse. Won't make a huge difference in traffic but every little bit helps.

Just found a rather nice perl script for my site from Active-Scripts.net. It's well written and highly configurable so you can make it look like the rest of your site.

Rick
 
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