P
pezking
New member
crazydoc said:"Directionality: All cables are directional, from hardware store electrical cable to the finest pure silver cables. All AudioQuest cables are marked for direction. With other cables it might be necessary to simply listen to the cables in one direction and then the other. The difference will be clear- in the correct direction the music is more relaxed, pleasant and believable. While cable directionality is not fully understood, it is clear that the molecular structure of drawn metal is not symmetrical, providing a physical explanation for the existence of directionality."
http://www.audioquest.com/pdfs/aq_cable_theory.pdf
There was me thinking you meant the phase of the cable.
This is (no offence) the biggest load of rubbish I have read in quite a while. There is absolutely no truth to this claim.
There is a minute bit of truth in Cable Burn-In - static charge build up in the insulator between conductors can give an increase in noise. However most cables these days have a semi-conductor between the conductor and sheath meaning the build up of any static charge would not affect the sound quality.
In truth, the cable burn-in service and the directionality are blatant lies, generally aimed at the somewhat gullible HiFi enthusiasts (not that all HiFi enthusiasts are gullible) to persuade them:
1. they need to buy their product to make their equipment sound better; and
2. without their product they look less "professional"
These are another such gimmick based on a similarly minute piece of truth: http://www.highendcable.co.uk/Cable%20Tower%20Home.htm
Buy something because YOU need or want it, not because the manufacturer has told you that you need it!