VomitHatSteve
Hat STYLE. Not contents.
So if you meander through the marketing and show-off subsections of this forum, you'll see a lot of these:
https://homerecording.com/bbs/gener...um/haiduk-exomancer-black-death-metal-400842/
https://homerecording.com/bbs/gener...l-praso-instrumental-music-production-396964/
Threads started by users with 5 or fewer posts. If you respond to them - which almost no one does - they rarely respond. And if you type the thread title into your favorite search engine, you'll find similar posts on a ton of other music production forums (gear page, gear slutz, a bunch you hadn't heard of before), often with identical titles and content.
There are other users who have dozens of posts, but if you look at them, you realize they are all similar threads or responses to their own threads. They're at least slightly more engaged in this forum, but it's still fundamentally the same tactic.
The question then is, what is the marketing strategy here? Obviously, you're not selling records to anyone on these forums. Everyone here is already trying to sell each other records, and we're a lot more likely to buy one from the guy who gave us some useful feedback on our mix than some rando.
Is it an SEO thing? If you type in that artist's name now, you certainly see a lot of results about the artist. But they don't point anywhere centralized. It's a ton of miscellaneous forums and - at best - an official Facebook page.
So what is the marketing value of this stratagem? Are these folks just wasting their time? Or is there something that I'm not getting?
https://homerecording.com/bbs/gener...um/haiduk-exomancer-black-death-metal-400842/
https://homerecording.com/bbs/gener...l-praso-instrumental-music-production-396964/
Threads started by users with 5 or fewer posts. If you respond to them - which almost no one does - they rarely respond. And if you type the thread title into your favorite search engine, you'll find similar posts on a ton of other music production forums (gear page, gear slutz, a bunch you hadn't heard of before), often with identical titles and content.
There are other users who have dozens of posts, but if you look at them, you realize they are all similar threads or responses to their own threads. They're at least slightly more engaged in this forum, but it's still fundamentally the same tactic.
The question then is, what is the marketing strategy here? Obviously, you're not selling records to anyone on these forums. Everyone here is already trying to sell each other records, and we're a lot more likely to buy one from the guy who gave us some useful feedback on our mix than some rando.
Is it an SEO thing? If you type in that artist's name now, you certainly see a lot of results about the artist. But they don't point anywhere centralized. It's a ton of miscellaneous forums and - at best - an official Facebook page.
So what is the marketing value of this stratagem? Are these folks just wasting their time? Or is there something that I'm not getting?