Answered in the forums on NWR, but I'll answer here as well so there isn't cross-posting.
We do high-quality silver-coat CDr's with a Thermal B&W label printed DIRECTLY on the CD, unlike the paper 'stickers' that mp3.com uses. Most people can't tell the difference from professional pressed CDs.
We can do the audio from high-quality mp3 (bit rates as high as 256kbps), or from redbook CD (the favorite option).
There is several different packaging options, including clear-tray jewel-cases, std. jewel-cases, clam-shells, and paper sleaves. Artwork is of course, entirely designed by yourself, we don't drop ads anywhere, other than a small 'NoWhere Radio' logo on the back of the jewel-case if you use that option.
Because we use the more expensive CD, and print the label onto the CD, use redbook CDs for source, one at a time etc., the cost is a bit higher than mp3.com, we however, only retain $1 of the profit, you retain the rest, and set the price where you want. You also get mass purchase discounts, starting as low as 50 qty.
One other big bonus is that there is no upfront cost, or sign-up fee, making it risk-free to sign up, and try out. You can also remove the album from the site if you like, although I don't know why you would want to!
I'm also thinking about adding a 'cheapy' CD program, like mp3.com has, just to be competitive, but that's in the future.
The biggest asset is that NWR is run by independents, for independents. There is no outside funding, no major industry involvment. We do it for the music. So you know, there will always be that support base for you!
W.