I got the retrorocket X-1 (three single coils) in yesterday and played around with it a bit. It's definately not built as well as an american strat but it's not built crappy either. The factory setup is pretty much flawless. The intonation is right on, the action is good (i think the factory strings are extra lights), and the pickups are all very well balanced. It would be an excellent first guitar or a good playing backup. The playability is alot better than the mexican strats or squiers.
The fingerboard is a little narrow but it's not a problem. The neck actually feels nice beside the fingerboard being just a little narrow. It's definately a comfortable neck and easy to get around on. The edges feel smooth, the frets are well dressed, and it kind of has a broke in feel. All the hardware seems solid enough, the neck pocket looks good, and the nut is cut pretty good for the factory strings. The body is supposedly alder and is a three piece with a thin finish, which I don't mind.
The pickups have kind of a week output and don't have the best treble response. The guitar did come with the pickups setup a little low for my taste and raising them a bit might improve the output and treble response. I will probably change the pickups in the long run. Also, the body of this guitar is a little oblong and does'nt fit a regular case made for a strat style body. It does'nt fit a Gator deluxe case either, which is a some what universal body case. Strange.
All in all, a fine guitar for $150 new, which is something that I've NEVER experienced. Tack on $200 for a set of fralin pickups and this would be a everyday player.