Counterfeiters occur but not without help
SHURE has fallen into the same dilemma that many others have found themselves. In the interest of making excessive profits for those at the top, they chose to outsource much of what was once the quality they were known for. Sure the bottom line looks better but Americans are out of work and unemployment doesn't allow much for discretionary spending so they don't buy as much as they did in the past. And even with the much lower cost of manufacture the quality decreases and the prices still go up. When will SHURE and other American companies wake up to the fact we as a country are selling our proverbial souls for some quick money? I would expect to see some of these not quite third world countries residents try to duplicate these respected items to enhance their own lives. Can you really blame them after learning that their employer is paying pennies per hour to produce a product that is sold for a price equal to 3 months of their pay? Let's keep the pride in what we produce in America.
It Looks Authentic, But Can You Be Shure?
March 29, 2007
Shure, Inc. announced today a series of raids in Thailand and India that caught a ring of counterfeiters manufacturing fake Shure microphones. The most recent operation, taking place with the help of a South Asian Shure distributor and Indian authorities has resulted in the arrest of a trader in New Delhi.
The importation and distribution of counterfeit Shure products is an example of the overall problem manufacturers face when they outsource manufacturing into areas where intellectual property laws are viewed with little respect.
“We are committed to protecting our brand and making sure that all of our customers get a genuine Shure product every time they purchase an item with our name on it,” said Sandy LaMantia, President and CEO of Shure. “Simply put, we will not tolerate this activity and will do everything within our means to fight it. We treat this problem very seriously.”
“We encourage our customers to only make purchases of our professional and personal audio products from authorized Shure product dealers, whether they’re buying from a retail store or an online seller,” added LaMantia. “These sellers can be easily found using the Dealer Locator on the Shure website.”
Raids and actions in India and Thailand have recently netted caches of counterfeit Shure products, taking them off the market.[/QUOTE]