It is difficult to imagine a professional audio studio without a Neumann microphone. For decades, Neumann has been regarded worldwide as the standard-setting, leading manufacturer of studio microphones. Many products introduced in the history of the company have become milestones of professional audio technology. It is no accident that when listing their equipment, audio studios almost always put Neumann microphones at the top of the list – they are a recognized sign of a highly professional operation.
“Our decades of success were based on an uncompromising, quality-oriented approach, in both the development and manufacture of our products,” explains Wolfgang Fraissinet, President of Marketing/Sales. “But with all these Chinese mics around now not to mention the boutique makers like Brauner, Manley, Telefunken and many others we just simply can't make it anymore."
The company was attempting to concentrate on its absolutely core area of expertise: high-end microphone technology for studios, and increasingly also for the stage but competition has become very tough in the last decade. Wolfgang Fraissinet told us that "rather than totally driving the company into the ground building crappy mics for less and less money we simply prefer to call it done."
Just kidding.
Check today's date if you don't get it.
“Our decades of success were based on an uncompromising, quality-oriented approach, in both the development and manufacture of our products,” explains Wolfgang Fraissinet, President of Marketing/Sales. “But with all these Chinese mics around now not to mention the boutique makers like Brauner, Manley, Telefunken and many others we just simply can't make it anymore."
The company was attempting to concentrate on its absolutely core area of expertise: high-end microphone technology for studios, and increasingly also for the stage but competition has become very tough in the last decade. Wolfgang Fraissinet told us that "rather than totally driving the company into the ground building crappy mics for less and less money we simply prefer to call it done."
Just kidding.
Check today's date if you don't get it.
