To be honest with you all, I have mixed on speakers of my own creation for years. They had a six inch woofer that cost 30 dollars by madisound and I designed my own crossover to a one inch dome tweeter by the same company.
To be realistic to my own standards today, they sounded like crap, but they were better than the radio shack crap that I could afford, and so..... I did my reasearch. It was alot easier to learn than it was to spend money. I learned how to translate mixes by trial and error and learned that I obviously wasn't doing something right, but I kept on mixing, I kept on playing, and I know play 7 instruments fluently and have even built my own tube preamp for my guitar.
Now I mix for a local television station and work on commercials and run camera for the news at 5:00 5:30 and 6:00. I also own my own studio packed with equipment that I don't need to mention, but I obviously don't know anything at all (sounds like dog shit I know).
I had to learn the hard way, and after fifteen years of working in the field, I thought I could help some people circumvent alot of waisted time and frustration with the years of experience and knowledge I have obtained, but everyone knows it all.
Now I wouldn't say that most hit records were mixed on crappy monitors because they were flat, I would say they were mixed on crappy speakers because the average person HAS crappy speakers. If the song sounds decent on YOUR crappy speakers, that it probably sounds descent on THEIR crappy speakers.
Especially if you are mixing electronic music like rap, hip hop, or industrial. If that's what your mixing, than that is ok. You are not trying to reproduce reality, you are sttempting to create an image that is in your mind, and THAT is VERY subjective. Now if you are mixing, Jazz, Classical, Acoustic, or Live performances, the idea is to try and give it justice. Not make it sound how YOU Think it should sound.
Now the reason they wouldn't sign off on a mix without hearing them through the NS-10's, beacause they wanted to make sure that a good mix on good speakers sounded good on the average americans' crappy speakers. That's who the hits are sold to. Not the musical coniseours like myself.
I'm sorry that I have a good set of speakers from
SP Technology and I am now spoiled by the imaging, flat response, and lack of coloration they deliver to me. Despite that fact, they play loud as hell without distorting. I spend much more time listening to music that is recorded with excellent skill, as opposed to music that I like, it is much like getting a concert for free.
But that is ok if you guys are going cheap. I went cheap for a LONG time. But I will never go back, and noone can convince me of it cause I have heard it, I hear it every night. Now I don't have to translate my mixes, they always sound good whereever I go, and It saves me an immense amount of time.
But, if your use to getting your ass beat, I guess it feels ok after awhile, cause your used to it. If your used to getting beat over the head with a beer bottle, I guess you feel dissapointed if you don't.
Being used to system that sounds like shit, dosn't make it better just cause your used to it.
Just like your computer, every couple years you gotta upgrade!
If there was one area I would recommend putting most of your money, it would be in th flatest mics, and monitors I could find a good sound card can't hurt either, with good signal to noise ratio(good luck finding a frequency response though). The Timepieces were the flattest I found, and I thought I would recommend them to others.
And now I reisign myself from such uninformed discussions, since you can lead a horse to water, but you can't make him drink.