I thnk both ideas are correct, it depends upon the purpose of the CD as to which approach one takes.
Originally Posted by RAMI
If it's meant as a demo CD (for distribution to labels, radio stations, managers, live venues, etc.) then the "strongest first" method is probably best. In fact I'd make an even finer point of it; the song with the catchiest, finest opening 4 bars should go first. Many listens won't even make it past that point.
If you're making an actual indie "album" for commercial end-user sales, however, then I'd get creative similar to your first paragraph to take the listener on an extended listening ride. I'd be more flexible than to just stick with that one formula (though it's indeed a common one); let the content dictate the order.
P.S. Since song ordering is indeed part of the mastering process, then I'd say, yes, this forum is exactly where this thread belongs
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